Tuesday, January 19, 2010

Support in the New Age of Technology

So, from time to time, I've posted blogs here about my work.  Most of my readers (or those who I believe are my readers) have no idea what I do for work and even when I explain it, they still don't know, so I try not to mix the two.  I just started a work blog and I'd love to have anyone who's interested check it out and regularly follow me (http://11thscreen.com/).  I'm on Facebook and Twitter, both of which you can find from my work blog.  I just wrote a blog post for work that I feel compelled to share here, too.  It is appropriate for the times and it is something that I'll want the kids to know about when they're older.

My thoughts are not ground-breaking, but they are my thoughts nonetheless.  Here you go...

I am humbled, although not surprised, by the human condition and the outpour of support for all of the people of Haiti. Just like other major catastrophes of the decade (9/11, Thailand Tsunami, Katrina come to mind), people from all over the world are contributing in all sorts of ways. It’s awesome to witness how new technology – social & mobile – has enabled immediate outreach and support. Red Cross’s text message campaign has already raised $10 million plus. Say what you will about FarmVille and Mafia Wars, but their maker, Zynga, has utilized them as a platform and already raised $1.2 million plus. And Paste has partnered with musicians to offer up a library of exclusive MP3s to support the relief effort. Not to mention all of the companies, including mine, encouraging their employees around the world to contribute, and matching dollar-for-dollar those contributions. These are only a handful of examples that not only exhibit good will that I believe is inherent in people, but also exhibit the power of technology and how it can be used for productive, meaningful outreach and (global) connection. I’ve often told people that I wish there were a news channel dedicated to good news 24/7, particularly for events like this. Touché, there is such a thing, yet another example - if you follow the right people/sources, that is what Twitter has become for me.  :)

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